Somethings website, built by Aaron Rolston
Somethings website, built by Aaron Rolston

Type

Own project

Platform

Next.js

Design

Aaron Rolston

Year

2026

Canopy

AI content strategy and SEO

Canopy is a product I designed and built. It maps a keyword strategy from a single root term, writes the posts against live search results using a 200-point voice profile so they read like the client wrote them, and publishes to Squarespace in one click with formatting and internal links intact. Every post ships with a quality report grading trust, mechanics and craft, and anything below the bar gets revised before it reaches you. Built in Next.js on Vercel, in English, French, Spanish, German and Dutch.

Before and after

Mobile

0

0

Desktop

0

0

PageSpeed Insights, homepage, median of three runs, same viewport before and after.

What changed